Digital Marketing Courses

Digital Marketing Courses

Using the internet, the average internet users spend around 4 hours and 25 minutes each day, which speaks volumes for it and potential that internet marketing possesses over other mediums. Digital marketing is also called data-driven marketing. It’s the marketing of products or services using digital channels such as Social Media Marketing (SMM), Search Engine Optimization (SEO), Pay-Per-Click Advertising (PPC), Email Marketing, Content Marketing, Affiliate Marketing, Display Advertising, Online PR etc.

Upon completion of this online course you’ll gain the skills to develop and implement an effective digital marketing strategy, understand how to use SEO and copywriting to enhance your digital assets, use paid media to increase brand awareness and reach, implement social media advertising and content marketing, and measure a digital campaign success using web and analytics data.